Free Salesforce Marketing-Cloud-Email-Specialist Exam Questions

Become Salesforce Certified with updated Marketing-Cloud-Email-Specialist exam questions and correct answers

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Total 315 Questions | Updated On: Feb 19, 2025

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Question 1

Northern Trail Outfitters' marketing manager wants to schedule a report to be sent weekly to an Azure Blob regarding the performance of a holidays campaign.

Which tool should they use?

A : mpaign Email tracking Report

B : torama pivot Table

C : acking Data Extract file transfer

Answer: B

Question 2

A marketer for Northern Trail Outfitters (NTO) needs to dynamically update the sender name and email address based on the sales representative associated with the account. The data is stored in two separate data extensions. Which two tools should the marketer use? Choose 2 answers

A : Personalization Strings

B : Delivery Profiles

C : AMPscript Lookup

D : Sender Profiles

Answer: B,C

Question 3

Northern Trail Outfitters (NTO) would like to evaluate which email content customers click most frequently. The emai team wants to track click behavior for all linked hero images using the naming convention "Hero_CTA." Which two different methods would ensure click behavior on these images if tracked with this naming convention? Choose 2 answers

A : Include Hero_CTA1 In the filename for each Hero Image.

B : Add "Hero_CTAn to the Tracking Alias field for each link.

C : Include an alias attribute in each anchor tag and populate it with "Hero_CTA."

D : Include "Hero_CTA" in the Link Tooltip field for each link.

Answer: A,B

Question 4

Northern Trail Outfitters wants to send a personalized email to its loyalty program members. The email should include details about loyalty members' profiles, point balance, and purchase behavior. This data exists in Marketing Cloud across several data extensions.

What should a marketer use to build this level of personalization into the email?

A : hanced Dynamic Content Blocks

B : Pscript Search Functions

C : rsonalization Strings

Answer: A

Question 5

Where can a marketer go to learn more information about using APIs? (Choose 2)

A : Help.exacttarget.com

B : The Administration tab

C : Code.exacttarget.com

D : Help and Training Portal

Answer: A,C

Page: 1 / 63

Total 315 Questions | Updated On: Feb 19, 2025

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