Become Salesforce Certified with updated Marketing-Cloud-Account-Engagement-Consultant exam questions and correct answers
LenoxSoft wants to automatically nurture prospects who complete any of their white paper forms. There is a
particular form for a high-value white paper. They want to ensure prospects who complete this form are sent
down a particular path in the nurture program.
How should this be set up?
"LenoxSoft is migrating prospect records from an external system into Marketing Cloud Account Engagement.
In this external system, each prospect has 50 custom fields.
They are trying to decide which fields to recreate in Marketing Cloud Account Engagement before importing
in the records.
What are two ways they should decide which fields to recreate in Marketing Cloud Account Engagement?
Choose 2 answers
Recommend a model to route qualified and unqualified leads across the business. Place in order from most
qualified to least qualified lead. A.Low Grade | Low Score B.High Grade | Low Score C.High Grade | High
Score D. Low Grade | High Score
"LenoxSoft's marketing team wants to track which of their white papers converts the most net new leads so
they can write more like it.
What actions should be taken to ensure they can report on the statistics in Salesforce?
What are available Data Formats in Marketing Cloud Account Engagement Form Fields
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