Free Salesforce MCC-201 Exam Questions

Become Salesforce Certified with updated MCC-201 exam questions and correct answers

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Total 327 Questions | Updated On: Jan 08, 2025

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Question 1

Northern Trail Outfitters wants to capture dietary preferences for Contacts who have registered for an upcoming launch event. They have created a data extension of Contacts who have registered for the event and will send them an SMS message from MobileConnect asking them to reply with their dietary preference. When Contact reply to SMS message, the response message will be inserted into a data extension using AMPscript.

Which two MobileConnect templates should be used to send the SMS message and capture the responses?

A : xt Response

B : fo Capture

C : tbound

D : ta Capture

Answer: A,B

Question 2

Northern Trail Outfitters wants to include the body of marketing email replies captured by Reply Mail Management (RMM) within auto-forwarded messages to their Customer Success team.

How could they accomplish this?

A : eck the Include Replies as Attachments'' box in the RMM settings

B : RMM dynamic content blocks to render the email reply body.

C : ery the RMM data view for the reply body and reference it from a data extension.

D : RMM personalization strings to render the email reply body.

Answer: D

Question 3

Northern Trail Outfitters noticed that clicks are NOT showing up on Contact records in Salesforce.

Which two reasons could be the cause?

Choose 2 answers

A : nchronized Data Sources only push data every 15 minutes

B : ntactID was used as Subscriber Key

C : ail Address was used as Subscriber Key

D : dividual Level Tracking was not selected in Marketing Cloud Configuration

Answer: C,D

Question 4

Northern trail Outfitters in expending globally into 16 new countries and wants to start localizing their email

content to speak to subscribers in their own language. The wants to do this as efficiently as possible and are

anticipating growth into other locales in the near future.

Which two options could be recommended? Choose 2 answers

A : verage personalization strings within the email template to pull in language-specific content.

B : verage AMPscript within an email template to lookup subscriber language and personalize the email based on the value.

C : verage Concept Builder to create email templates for each individual language and populate the templates via the UI.

D : verage enhanced dynamic content Mocks within Content Builder to create language-specific emails.

Answer: B,D

Question 5

Northern Trail Outfitters (NTO) has doubled in size over the last couple of years. Because of this growth they have decided to organize their company into Business Units to better manage operations.

Which statement is correct regarding the Business Unit functionality within Marketing Cloud?

Choose 2 answers

A : iness Units can have more than one parent Business Unit.

B : bscribers can only appear in one Business Unit.

C : iness Units can mirror an organization's operational structure.

D : iness Units can share information with other Business Units.

Answer: C,D

Page: 1 / 66

Total 327 Questions | Updated On: Jan 08, 2025

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