Free Salesforce MCC-201 Exam Questions

Become Salesforce Certified with updated MCC-201 exam questions and correct answers

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Total 327 Questions | Updated On: Nov 11, 2024

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Question 1

NTO wants to import files at certain standard times, but occasionally a file will be dropped on a Friday if the 30th of the month falls on a weekend.

What is the flow?

A : user-initiated message to send an email to customers who made a purchase daily.

B : iggered Import - user initiated send (not scheduled).

C : cheduled automation to send emails to customers who made a purchase daily.

Answer: B

Question 2

As part of their brand guidelines, Northern Trail Outfitters (NTO) uses a custom brand font for all print marketing materials. NTO wants to use their custom brand font in email as well.

What is the recommended best practice for font usage in email?

A : a web-safe font for text that closely matches the brand's custom font.

B : ild an email as one image, with all text saved in the brand font.

C : it an email's HTML to list the custom brand font in the style tag's font-family property.

D : ild an email using multiple images, with all text saved in the brand font.

Answer: A

Question 3

Northern Trail Outfitters' marketing team is new to Marketing Cloud and has very little coding experience. They have employed a consultant to help them design an automated solution for maintaining an auto-suppression list.

Which solution should the consultant recommend?

A : Einstein Segment Recommendations

B : an import activity to import a file from the SFTP

C : a query activity to populate the auto-suppression

D : the Import Wizard in Automation Studio

Answer: C

Question 4

A customer wants to limit the number of emails a subscriber receives to a maximum of one email every 14 days. After the 14-day period, the subscriber is eligible to receive the next message.

What should a consultant recommend to meet this criteria?

A : port the identified subscribers into a list when creating the send.

B : eate an exclusion data extension populated with the identified subscribers.

C : ery contacts from the Einstein Engagement Frequency data extension when creating the send.

D : eate a suppression list populated with the identified subscribers.

Answer: C

Question 5

Northern Trail Outfitters maintains their primary customer identity in their ERP system but managers their customer service via Service Cloud. Customer data is updated in real-time based on changes in the ERP, and the ERP customer ID serves as the Customer Key. They want to leverage Synchronized Data Extensions to import data about cases from Service Cloud every 15 minutes.

What consideration should be made before implementing this solution?

A : ving to use the email address as the contact key would simplify the integration since it is common to both systems.

B : rketing Cloud will deduplicate customers based on their email address, meaning some customers may be overwritten or not receive email.

C : number of contacts added to the instance will be approximately twice as large by using this integration pattern.

D : ey will have to migrate to use Service Cloud IDs, such as the Contact ID, as the contact key instead of ERP IDs.

Answer: D

Page: 1 / 66

Total 327 Questions | Updated On: Nov 11, 2024

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