Free CIPS L3M3 Exam Questions

Become CIPS Certified with updated L3M3 exam questions and correct answers

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Total 90 Questions | Updated On: Jul 01, 2025

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Question 1

What is the term for a situation where a seller sets a high introductory price for a new product, to attract buyers who have a strong desire to get the product early, and who can afford it? The price then gets gradually reduced over time.

A : Contribution pricing

B : Price discrimination

C : Market skimming

D : Promotional pricing

Answer: C

Question 2

The expression ‘consideration’ means:

A : Being nice to people, in the expectation that they in turn will be nice

B : Being over 18 and being of sound mind

C : Some form of valuable exchange

D : Taking time to think about the gravity of the contract you may be about to be entering into

Answer: C

Question 3

Conducting individual and group-based (focus groups) in-depth interviews.

Is this quantitative or qualitative data gathering?

A : Qualitative

B : Quantitative

Answer: A

Question 4

Contracts published by third party experts such as trade associations or professional bodies, widely regarded as favouring neither buyer nor seller, are called:

A : Good form

B : Paper form

C : Uni form

D : Trans form

E : Model form

Answer: E

Question 5

Revenue-earning possibilities which are foregone as a result of implementing a plan; the cost of not doing something else.

A : Absorption cost

B : Overhead cost

C : Indirect cost

D : Opportunity cost

Answer: D

Page: 1 / 18

Total 90 Questions | Updated On: Jul 01, 2025

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