Free CIMA CIMAPRA19-E03-1-ENG Exam Questions

Become CIMA Certified with updated CIMAPRA19-E03-1-ENG exam questions and correct answers

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Total 280 Questions | Updated On: Feb 20, 2026

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Question 1

VWX manufactures and sells a wide range of products. All these products utilise lenses and digital imaging technologies.VWX is considering how to manage its product portfolio.
Management is concerned about two product ranges in particular: cameras and home projectors.
VWX's cameras are Single Lens Reflex (SLR) cameras featuring interchangeable lenses and provide detailed, high quality images of objects both at very close range and at considerable distances.VWX has the largest share of the camera market but the market sales are falling as people increasingly use their mobile phone handsets to take and share photographs.
VWX has a small share of the home projector market. As a consequence the range is loss making. Thehomeprojectors are used to showphotographs orfilmson large wall-sized formats. There is a growing trend for customers to buyhomeprojectors to connect tomobile phones, tabletsand games consoles to projectthecontentinto alargerimageand in order to share it.
Which THREE of the following product management strategies should VWX adopt?

A : ncel or postpone further investment spending on developing new SLR cameras.

B : marketing expenditure to try to make the camera brand to appeal to professional photographers.

C : vest in promotional campaigns to encourage people to view and share content using a VWX home projector.

D : vest in promotional campaigns intended to convince the general public of the superiority of SLR camera pictures over the images from mobile phone handsets.

E : t promotional expenditure on home projectors to seek to restore the profitability of the range.

Answer: A,B,C

Question 2

ABC is an online bank which has just reported substantial trading losses. It has received advice from a leading business consultancy that it should implement the following two strategies:
1. Take advantage of its reputation and brand image by entering a new industry.
2. Update all its networks to fifth generation (5G) as soon as possible. Which TWO of the following strategies has ABC been advised to implement?

A : tainable strategy

B : undational strategy

C : nsumer strategy

D : rporate strategy

E : hical strategy

F : nctional or operational strategy

Answer: A,D

Question 3

Which of the following correctly defines Information Systems(IS)strategy?

A : entifying the information needs of the Organization and aligning development to them.

B : roles and structure of information specialists in the Organization and their relationship with users.

C : cisions on the hardware, software and communications solutions used in the Organization.

D : planning, organising, investment and control of information applications in the Organization.

Answer: A

Question 4

An organisation which exists in a fast-changing industry with managers who dislike formal planning would be best suited to using which of the following strategy models?

A : tional model

B : gical incrementalism

C : eewheeling opportunism

D : ergent approach

Answer: C

Question 5

Which of the following is adirectexternal change trigger?

A : powerful competitor forcing an Organization to cut its prices.

B : general increase in the use of the Internet by society.

C : introduction of new environmental protection policies by the government.

D : economic recession in an Organization's home country.

Answer: A

Page: 1 / 56

Total 280 Questions | Updated On: Feb 20, 2026

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