Free Salesforce Advanced-Cross-Channel Exam Questions

Question 1

If a subscriber, who joined 2 weeks ago, clicks the main CTA (download mobile app), send the subscriber email content on the top five mobile app features. If not, send original email. 50K max daily audience. Series of 3 emails. Based on the scenario above, what is the best solution to automate this daily campaign?

A : Create a daily automation in Automation Studio that includes a single SQL query activity that populates a sendable data extension based on the campaign criteria (joined two weeks ago).

B : Use Journey Builder Engagement Splits to identify who Clicked the "Download Mobile App’ link.

C : Use Journey Builder's (JB) Data Extension Entry Source and JB Email Activities

D : Write a SOL query activity joining the sendable audience with the CLICK data view to identify who clicked the "Download Mobile App" link.

E : Use Automation Studio's (AS) Query Entry Source and AS Send Email Activities

Answer: A,B,C

Question 2

If a subscriber, who joined 2 weeks ago, clicks the main CTA (download mobile app), send the subscriber email content on the top five mobile app features. If not, send original email. 50K max daily audience. Series of 3 emails. Based on the scenario above, what is the best solution to automate this daily campaign?

A : Create a daily automation in Automation Studio that includes a single SQL query activity that populates a sendable data extension based on the campaign criteria (joined two weeks ago).

B : Use Journey Builder Engagement Splits to identify who Clicked the "Download Mobile App’ link.

C : Use Journey Builder's (JB) Data Extension Entry Source and JB Email Activities

D : Write a SOL query activity joining the sendable audience with the CLICK data view to identify who clicked the "Download Mobile App" link.

E : Use Automation Studio's (AS) Query Entry Source and AS Send Email Activities

Answer: A,B,C

Question 3

What Einstein functionality makes predictions for email only?

A : Einstein Scoring

B : Einstein Copy Insights

C : Einstein Engagement Frequency

D : Send Time Optimization

Answer: C

Question 4

Globex Supermarkets are setting up Beacons in their stores, and set up one beacon in the produce section, and another in the deli section. Why should they lower the Transmit Power setting on the beacons

A : So that even devices with Push Notifications turned off can receive messages triggered by the beacons

B : They should always be set to High Transmit Power setting

C : It prevents both the produce message and the deli message from being triggered in both places

D : So that even devices with Bluetooth turned off can receive messages triggered by the beacons

Answer: C

Question 5

Can Social Studio's Sentiment Model be customized? 01m 05s

A : No, this is a managed service provided by only by Salesforce.

B : Yes, after you have loaded your Twitter certification number.

C : No, the sentiment is driven by Einstein calculations.

D : Yes, customization options are available in Admin

Answer: C