Free Salesforce AI-Associate Exam Questions

John is preparing data to train an AI model for predicting customer churn on Salesforce.

Which of the following data issues would MOST undermine the accuracy and reliability of his churn prediction model?

EarthTech Solutions, a global environmental agency, wants an AI that can predict climate changes, devise strategies to combat them, and also adapt to new environmental data by relearning its strategies, all while performing these tasks better than human capability.

What type of AI is EarthTech aspiring for?

A credit card company uses an AI-driven fraud detection system. Dave, a long-time customer, has his card mistakenly frozen multiple times while traveling, but the company can’t clarify the specific reasons.

Which ethical challenge concerning the lack of transparency in AI does this highlight?

Leo, the director of operations at a global hotel chain, is keen to enhance customer experience. He wants a system that can automatically classify incoming customer emails into different categories (like complaints, feedback, or booking queries) and suggest personalized holiday packages based on the past stay preferences of returning customers.

Which combination of AI capabilities in CRM is most suitable for Leo’s needs?

What distinguishes a predictive AI model from a generative AI model?